A blog is a shortened word for weblog. A weblog is a journal or newsletter that is updated regularly.
Business blogs normally represent the personality of the business blog writer or the business owner.
In 2009, the number of business blog readers globally was estimated at 324 million.
If you have a product or service that you want to market inexpensively online to the world, then you should start a business blog.
It is an ideal marketing vehicle. You can use it to share your expertise, grow market share, spread your message, and establish yourself as an expert in your field for virtually no cost.
A business blog helps your site to rank higher in the search engines because Google and other search engines provide references to blogs and their content.
Small businesses as well as large companies like Microsoft, Apple, Nike, General Motors and Amazon use business blogs.
Most Fortune 500 firms are using responsible business blog marketing as well as advertising on blogs for one simple reason: it works.
Business blogs generate profits immediately and consistently.
In addition, many businesses earn additional revenue by selling advertising space on their niche-targeted business blog.




